BEHIND THE BEAM
Keerah Yeowang never wanted a makeup artist. She was a model and had her mind made up that she would move to New York and be an exclusive for Prada in FW Fashion Week and be besties with Karlie Kloss with Naomi Campbell as her mentor. In fact, her first year freelancing she strongly identified as "Model Paints Face". In her hometown Milwaukee, she would always get complimented on her makeup and the producers and directors of the fashion shows would last minute throw her in the room and ask her to do makeup.
Many people would inquire about appointments but it wasn't until 2014 when she needed money to go to Korea for a friend's wedding that she decided to start freelancing. As her skill accelerated, her passion did at twice the rate. Posmetics Cosmetics was born in 2016 after having the idea in the back of her mind for years. As the self proclaimed "Queen of The Beam", highlight was always her favorite part of applying makeup on herself and clients. There was something about how a little glow brought one’s makeup look to life that she just couldn’t shake! Quickly she became known for her highlight; which was intense, in your face, otherworldly and extraterrestrial. Just like she liked it.
Although her love for highlight was matchless, she always felt like her highlight could be even more intense. Thus, POSHMETICS COSMETICS was born. She decided to run with the idea that God had given her and give it her best shot. Her objective and goal is to create the most pigmented intense full range of highlights for every woman. At the Posh Quarters, everything is hand-poured. From glow from within to glow from the intergalactic, everyone will be able to find something they love from POSHMETICS. -Proverbs 31:30.